Illustrative concept with fictional data; not the client’s actual interface.
Metalcrafters
Custom business software for a fabrication company, illustrated through a fictional workspace that keeps the working system private.
Read the case studyJacksonville · Custom software & AI consulting
Your Jacksonville business. Your process. Software built to fit.
I’m Winston Fowlkes, a software and operations consultant based in Jacksonville. I work directly with owners whose quoting, scheduling, and job records have outgrown the tools holding them together. We start with how your company works and build from there.
Working together in Jacksonville
Start with one real job in your business.
Show me where the handoffs get difficult
Walk me through an estimate, a schedule change, or a completed job waiting to be invoiced. Seeing the records and decisions together helps identify whether you need a better connection between tools or a different system.
Work directly with the person building it
The person learning your process is also making the technical decisions and building the software. That keeps questions about pricing rules, crew access, or an unusual job tied to the people who know the answers.
A Jacksonville base, with room to grow beyond it
Your software should support the operation you actually have, whether the team is in Northeast Florida or spread across several locations. I also serve businesses throughout Florida and work with clients remotely.
From the work
THE IDEA,
IN PRACTICE.
Illustrative concept with fictional data; not the client’s actual interface.
One Business. One System.
My largest custom CRM build to date, developed in collaboration with a confidential client. The illustration keeps the working system private.
Read the case studyHow we work together
UNDERSTAND IT. BUILD IT.
KEEP IMPROVING IT.
- 01
Understand the operation
Walk through a real job, the tools involved, and the points where work slows down.
- 02
Agree on the first scope
Decide what to keep, connect, or build, with priorities and costs agreed before implementation.
- 03
Put it to work and improve it
Introduce the system in stages, learn from the people using it, and plan continued development.
Before we start
A FEW PRACTICAL
QUESTIONS.
Are you based in Jacksonville?
Yes. Jacksonville, Florida is my base. I work directly with clients rather than handing the engagement to an account manager.
Can we work together in person?
Tell me where your team works and what you need to walk through. We will agree on the format and any site visits for the engagement. Remote sessions are also available.
What should I send with an inquiry?
Describe what the business does, which tools you use, and one handoff or repeated task that is causing trouble. Include where the team is based. You do not need to prepare a technical specification to start the conversation.
FLORIDA IS HOME.
THE WORK REACHES FURTHER.
Based in Jacksonville. Working with businesses across Florida and clients from New York to Florida.
Have something in mind?
LET’S MAKE
IT MATTER.
A website with a point of view. Software that makes the day easier. Tell me what you’re working on.
Start a conversation