Services

What you can hire me to build.

Four service lines, designed to combine. Most engagements bundle two or three — an AI agent layered onto a custom CRM, with a modern marketing site driving leads into both.

01 · Service Line

Strategic AI Consulting

When you need someone who has actually shipped this stuff in production.

Two years deep in production AI — across nine industries. Where AI fits, where it doesn't, what stack to pick, what to build vs buy, how to roll it out without breaking the business. Not "AI strategy" decks — concrete recommendations from someone whose name is on production code right now.

From the portfolio
AI readiness assessmentsWhere AI moves your needle
Stack selectionBuild, buy, or hybrid
Fractional supportEmbedded weekly
01.01

AI Readiness Assessment

Where AI fits in your business and what you should NOT touch yet. Concrete prioritized roadmap with effort estimates and risk flags.

Process inventoryAI-fit scoringRoadmap + sequencingVendor + tool recommendations
01.02

Architecture & Stack Selection

Build vs buy decisions. Frontend / backend / DB / AI provider choices. Security review. Cost modeling. Done before you write code.

Stack decision docsSecurity + compliance reviewCost modelsMigration plans
01.03

Implementation Planning

Real project plans with milestones, dependencies, and risk identification. For when you've decided what to build and need someone to make sure it actually ships.

Phase-gated milestonesDependency mappingRisk registerVendor management
01.04

Fractional Technical Leadership

Weekly embedded support — async + synchronous. I become your technical sounding board and project oversight without the FTE commitment. Great for owner-operators making big tech decisions.

Weekly working sessionAsync slack/email supportVendor + team oversightQuarterly reviews
02 · Service Line

AI Agents & Workflow Intelligence

Agents that take real action — not chatbots that go nowhere.

I build conversational and autonomous agents that have actual privileges in your stack. Function-calling against your CRM, accounting, scheduling, inventory. They book the appointment, generate the invoice, transcribe the call, extract the tasks, and update the schedule — without a human re-keying anything.

02.01

Lead-Qualifying Chatbots

Page-aware GPT-4 / Gemini agents on your marketing site. They route intent, capture context, escalate hot leads, and run 24/7. Often custom-styled to your brand identity (Cougar's animated heavy equipment is the canonical example).

Custom system prompts per pageLead scoring + routingCRM handoffAnalytics rollups
02.02

Voice → Action Pipelines

Record any meeting, call, or site walkthrough. Gemini transcribes with speaker diarization, extracts structured tasks with assignees and due dates, and updates the right system. Used in production for stair-fab schedules and fence sales.

Audio capture (browser + mobile)Speaker-aware transcriptionTrigger-phrase task extractionAuto schedule updates
02.03

Document Intelligence

Auto-parse insurance COIs, construction submittals, contracts, site photos. Extracts dates, dimensions, material specs, fence types — turns paperwork into structured data your CRM can act on.

Multimodal photo + PDF parsingSchema-validated extractionAuto-tagging + filingCompliance flagging
02.04

Function-Calling Agents

Agents wired to your real tools. Each capability is a typed function call; the agent picks the right ones and chains them. From "schedule a job for next Tuesday" to "run payroll" to "generate this proposal," it executes — it doesn't just suggest.

Tool schema designMulti-step orchestrationSkill-based personality tuningMulti-LLM routing (Gemini / Claude / GPT)
02.05

AI Content & Imagery

gpt-image-2, Gemini 3 Image, Veo, ElevenLabs. Product photography, brand assets, voice lines, and short video — generated to your brand spec, consistent across the catalog.

Brand-tuned prompt librariesCatalog-scale generationImage editing + variantsTTS voice for notifications + ads
03 · Service Line

Custom CRMs & Operations Platforms

Full operating systems for industries that have outgrown generic SaaS.

When Salesforce, HubSpot, ServiceTitan, or QuickBooks don't fit your business — that's the build. End-to-end platforms with your industry's real workflows: branch isolation, material catalogs, dependency-aware scheduling, vendor portals, multi-channel campaigns. Built on modern stacks (Next.js + Supabase + Vercel) and designed to scale.

03.01

Industry-Vertical CRMs

Replace legacy desktop systems (InfoTrac, FileMaker, AS/400) with modern cloud platforms. Quote → job → worksheet → proposal → invoice in one flow, mobile-friendly for field crews.

Branch / location isolationCustom job lifecycle statesMaterial catalogs + price tiersField operations + geofencing
03.02

Vendor & Partner Portals

Stop chasing subs by email. Centralized bid distribution with automated reminders, role-based access, document tracking, and engagement analytics.

Self-serve registrationRole-based document accessAutomated reminder cadencesEngagement + bid tracking
03.03

Production Scheduling

Dependency-aware Gantt charts. Drag to reschedule and the system recomputes downstream phases automatically. Conflict detection, resource allocation, critical path visualization.

Phase-dependency modelDrag-to-rescheduleConflict + bottleneck flaggingMulti-job concurrent planning
03.04

Multi-Tenant SaaS

White-label-ready platforms with tenant provisioning, isolated data, branded subdomains. For agencies, franchisors, or platforms serving 100+ end customers.

Tenant provisioning APIIsolated row-level securityWhite-label themingCentralized billing
03.05

Field-First Mobile

Crew-facing interfaces for the people not at a desk. Photo + signature capture, kiosk signin, PPE tracking, real-time office sync.

Mobile-optimized formsPhoto / signature captureKiosk modeOffline-tolerant sync
04 · Service Line

Modern Web, E-commerce & Brand

Production-grade sites and storefronts on the stack the rest of the internet is moving to.

Marketing sites that load instantly. Storefronts with real edge rendering. AI-generated imagery and brand visuals that don't look templated. Stripe, subscriptions, search, content management — everything modern e-commerce needs, without the Shopify tax.

04.01

Next.js + Vercel Builds

App Router, edge rendering, server components, ISR. Lighthouse 95+. Built to outlast a refresh — not a JAMstack toy.

Marketing sitesDashboards & portalsContent-managed pagesEdge-rendered API integrations
04.02

E-commerce

Custom storefronts with Stripe, subscription logic, content-managed PDPs, and AI-generated imagery for catalog scale. Better unit economics than Shopify Plus when you outgrow it.

Catalog + variant logicStripe checkout + subscriptionsContent managementEdge-cached PDPs
04.03

AI-Driven Visuals

gpt-image-2 and Gemini 3 Image for product photography, lifestyle imagery, brand visuals — consistent across hundreds of SKUs without a five-figure photo shoot.

Brand-prompt librariesCatalog imagery at scaleLifestyle + hero shotsIterative refinement workflows
04.04

Brand & Identity

Logo, type, color, voice. The visual system that makes a real business look like one. (15+ years of brand work behind the AI side.)

Logo + brand systemsPrint + collateralVehicle wraps + signageStyle guides
04.05

SEO & Content

Local SEO, content pipelines, schema markup. AI-assisted content generation for local-service operators with 30–50 location pages.

Technical SEOLocal + service-area pagesSchema + structured dataContent cadence

Most builds combine 2–3 of these.

Real projects don't fit cleanly in a service bucket. A typical engagement is a custom CRM with an AI agent on top of it, plus a modern marketing site driving leads into both — invoiced as one project with three deliverables.

Engagement process visualization

Tell me what you're running.

I'll write back with a custom proposal — specific to your operation, including pricing.